Top 3 most viewed video on YouTube and Why they go viral?
What is YouTube?
YouTube is an online video sharing platform which was founded by Steve Chen, Chad Hurley, and Jawed Karim. The YouTube main function is enabled users to convert, store, playback, like, share, comment and upload their own video. Moreover, It is easily to use because it can be accessed on PCs, Laptop and via mobile phone.
YouTube was founded fifteen years ago in 2005, then the first video on YouTube is uploaded, the first video is the 18 seconds video, entitled “Me at the zoo”, it is a video by Jawed Karim, a YouTube co-founder, at the San Diego Zoo standing in front of elephants. His video was posted on YouTube before the YouTube beta launched in May 2005.
YouTube has nearly 5 billion watched videos each day and also upload 300 hours of video to the site every minute. Because YouTube consist of various content that the audience can consume such as Music Video, Entertainment Video, Education Video, etc. As a result, some of videos of YouTube has gained their fame by people their videos such as PewDiePie and Adele.
But you may wonder what is the most viewed video on YouTube, why they are so viral? and what content are they?. So, this article will list you top 3 the most viewed video on YouTube of all time.
3. Ed Sheeran – Shape of you
Number of views: 4.7 billion views
Launched on YouTube: 30 January 2017
Type: Music Video
“Shape of You” is a song by Ed Sheeran who is singer and also songwriter. The song was released as a digital download via Internet on 6 January 2017 with “Castle on the hill” song. The two songs were the first releases on his third album, Divide.
“Shape Of You” style is created a creative idea based on a lead melody and dance hall beat. A rhythm is mostly used the xylophones, guitars, and percussion. In the song, The lyrics is about meeting a girl at a bar and falling in love with. AV distinct from those in much of their previous work as it’s more focused on the physical than the emotional.
Why “Shape of You” are so viral?
“Shape of You”, has became so viral as its own quality, great lyrics and smooth melodies that is why the song peak at the number-one single charts of 34 countries, including Billboard Hot 100 which is the popular music industry record charts in the United States. it has stayed at number one of record chart of 16 consecutive weeks on the Canadian Hot 100 and 14 non-consecutive weeks on UK Singles Chart, and 12 non-consecutive weeks on Billboard Hot 100. This music industry record charts also help the music so viral because other than great lyrics and melodies, but when people find the song to listen when they come to see the chart in their media’ countries they would listen the first song first then people want to see the music video because this is the good song. As a result, The “Shape of You” has peaked at number one single charts of 34 countries that is why this music video on YouTube is so viral.
2. Pinkfong! – Baby Shark Dance
Number of views: 5.2 billion views
Launched on YouTube: 18 June 2016
Type: Educational Video
“Baby Shark Dance” is a children song which was produced by video produce Pinkfong, is an educational band within South Korea. Their Educational YouTube channel has more than 31 million subscribers and their product company has more than 4,000 entertainment stuff such as video and toy.
“Baby Shark Dance” has many different versions that have been created but this version which is the most-viewed educational video of all-time was performed by Hope Segoine 10-year-old Korean-American singer. But in the music video, it featured two child actors, one of them is Hope Segoine, another is Korean-Scottish 9-year-old child actress who is Elaine Johnston.
Why “Baby Shark Dance” are so viral?
Unlike “Shape of you” which is great lyrics and smooth melodies but the “Baby Shark Dance” it is a dance craze, it is earworm that is easy to remember the lyrics and the biggest thing, it is a meme. This Baby shark version has landed at No.28 on the overall album sales chart as well as place on the most mainstream album chart into the Billboard Hot 100 in January. When it was first came out they are became viral video in Indonesia as its melody is worth to dance and easily to remember the lyrics then it spread throughout Southeast Asia countries such as South Korea, Singapore, Hong Kong and Thailand. When it came to South Korea which is have K-pop then their are domination by K-pop girl groups Blackpink and Red Velvet have been using Baby Shark song to dance on their featured TV shows and concerts. As a result, the song began to go viral in the Western.
1. Lois Fonsi ft. Daddy Yankee – Despacito
Number of views: 6.7 billion views
Launched on YouTube: 13 January 2017
Type: Music Video
“Despacito” is a song by Puerto Rican singer Luis Fonsi featuring with Daddy Yankee. Luis Fonsi is songwriter and actor. He is known for multiple song but the most famous is “Despacito”.
“Despacito” was created when Luis Fonsi want to create a dance song because he thinks that Latinos are known for being happy people that why he need the music to be happy. Moreover, he collaborate with Daddy Yankee because he want a music to be responsible with a good lyrics.
Why “Despacito” are so viral?
Due to the song is Spanish language so this song widely spread in Latin country. According to forbes’s website the statistic show that the song appeal in the country that Spanish is the first language or even second language such as Mexico (385 million views), Italy (146 million views), Indonesia (41 million views) to Israel (18 million). After the successful of Latin go viral then Luis Fonsi want the song to go more viral so he created a remix version by collaborate with Justin Bieber , Justin sang his Spanish song for the first time so, the song is get more attention because Justin is very famous and can influence the audience that is why this song is so viral. The song has in the top of Billboard Hot 100 and the longest-reigning number by 16 weeks.