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How TikTok has created a new breed of social media influencers? Nowadays, people are becoming more and more interested in using social media in their free time through various applications. They consume entertainment media, whether they are checking new lifestyles through Instagram, watching movies via YouTube ,or  posting their stories via Facebook. But recently,  a new application completely changes how we use social media. As of 2022, TikTok, a new social media platform for sharing videos, is the most widely used app worldwide. They provide fresher, more original ways to communicate. New social media platforms are continuously adopted by the general public in cycles. From Facebook in 2008 to Instagram in roughly 2014. Although switching to a new social platform is never easy, eventually we are all forced to do so due to its widespread use. Finally, TikTok is in charge at the moment in 2022.

What is TikTok?

TikTok is a social media application developed by a Chinese company, ByteDance, in 2016. It enables users to produce and share brief videos, typically lasting 15 seconds. With over 1 billion active users, TikTok has become one of the most popular social media apps globally. Users can access a diverse range of content, including music, dance, pets, comedy, beauty, fashion, and educational material. TikTok’s popularity stems from the unique videos created by users, which often incorporate engaging and informative content, as well as humor.

What kinds of contents does TikTok contain? 

  1. Dance: TikTok has become a hub for dance content, with many users creating and sharing their own dance routines. Some of these dances become viral trends, with users all over the world participating in the same dance. Many of the most popular TikTok users are dancers, and some have even gone on to become professional dancers or choreographers.
  2. Comedy: TikTok has a strong focus on humor, with many users creating funny sketches, parodies, and jokes. Some users have even become famous for their comedy content on the app. Short, snappy videos that make people laugh tend to perform well on the platform.
  3. Beauty and fashion: Many users on TikTok create content related to beauty and fashion, such as makeup tutorials, clothing hauls, and styling tips. Short, visually stunning videos that showcase creative makeup looks, outfits, or hairstyles tend to do well on the platform.
  4. Educational content: TikTok has also become a platform for educational content, with users creating videos on a variety of topics, from science and history to language learning and career advice. Short, informative videos that teach viewers something new or offer insights into a particular topic can perform well on the platform.
  5. Challenges and trends: TikTok is known for its viral challenges and trends, with users all over the world participating in the same challenge. Some of the most popular challenges include the “Twerk For Me” dance and the “Savage” challenge. Videos that participate in a current trend or challenge can gain a lot of traction on the platform.

Which content tends to draw attention the most?

The content that tends to draw the most attention on TikTok is short, visually appealing, and engaging. Videos that showcase unique talent or creativity, or that evoke strong emotions like humor or awe, are often the most popular on the platform.

What makes it different from other applications?

One of the things that sets TikTok apart from other social media apps is its algorithm. Rather than relying on users to curate their own feeds by following other users or searching for content, TikTok’s algorithm uses machine learning to recommend videos to users based on their interests and behavior. This has contributed to the app’s viral nature, as users can quickly gain a large following and reach a wide audience if their content resonates with TikTok’s algorithm. Beside that, TikTok also offers a variety of editing tools and effects to help users create unique and engaging content. These include filters, text overlays, and a “duet” feature that allows users to collaborate on videos with other users. Moreover, it emphasizes creativity and original content which lead many users to create their own unique videos. There is also a strong community of content creators on the app who collaborate and inspire each other, and many have gained significant followings and even turned TikTok into a career. 

Why do people use TikTok a lot in this era? 

We can say that it is a short-form video format, which allows users to quickly create and consume content. This format is particularly appealing to younger audiences who have shorter attention spans and are looking for quick, entertaining content. Additionally, TikTok’s algorithmic feed, which is personalized to each user’s interests and viewing habits, helps users discover new content that is relevant and interesting to them. This makes the platform highly addictive and keeps users engaged for longer periods of time. TikTok’s strong sense of community, with users engaging with each other through likes, comments, and duets, also creates a sense of belonging and encourages users to keep coming back to the platform. Moreover, TikTok’s vast library of music and user-generated content has led to a diverse range of content, from dance challenges to comedy skits, that resonates with a wide range of audiences. 

What makes people become popular easily on TikTok?
An example challenge #whatsinmybag

There are several factors that can contribute to a user becoming popular on TikTok. Firstly, consistency in posting content is important for building a following on the platform. The more content a user posts, the more opportunities they have to be discovered by new viewers. Secondly, staying on top of the latest trends and challenges on TikTok can help users gain visibility and reach new audiences. Participating in popular challenges or using popular hashtags can increase the chances of a video going viral. Thirdly, creating engaging content that resonates with viewers is key to building a following on TikTok. Videos that are funny, relatable, or visually appealing are more likely to be shared and viewed by a wider audience. Fourthly, creativity and originality are rewarded on the platform, with users who come up with unique and innovative ideas for their videos more likely to gain attention and followers. Fifthly, creating interactive content, such as duets or collaborations with other users, can help increase engagement and build a sense of community around a user’s content. Finally, promoting TikTok content on other social media platforms, such as Instagram or Twitter, can help increase visibility and attract new followers to a user’s TikTok account. 

Why do people want to be famous on TikTok?

One of the reasons is it’s a way to express themselves creatively and gain recognition for their talents. For others, it’s a way to gain social status and validation from peers. Many users also see TikTok fame as a potential career opportunity, with the platform offering opportunities for sponsored content, brand deals, and other forms of monetization. Additionally, being popular on TikTok can lead to other career opportunities outside of the platform, such as acting or public speaking engagements. Somehow, TikTok fame is also a way to connect with like-minded individuals and build a community around shared interests.

Benefit from being popular

There are several benefits to being popular on TikTok:

  1. Increased Visibility: With a large following on TikTok, a user’s content is more likely to be seen by a wider audience, which can lead to more likes, comments, and shares.
  2. Brand Partnerships: Popular TikTok users are often approached by brands for sponsored content or partnerships. This can be a lucrative opportunity for users to earn money and expand their reach.
  3. Influencer Status: Popular TikTok users are seen as influencers in their niche, which can lead to opportunities such as guest appearances, public speaking, and even book deals.
  4. Networking: Being popular on TikTok can also lead to networking opportunities with other creators, which can lead to collaborations and exposure to new audiences.
  5. Creative Outlet: For many users, TikTok is a creative outlet where they can express themselves and showcase their talents. Being popular on the platform can lead to increased confidence and self-esteem.


Many people use this application for entertainment while some people intend to use it to extend their career or make some money. This blog will be helpful to those who want to make their content go viral because it contains trips and ticks in which benefiting your contents. Spending some time browsing through the app to get a feel for the type of content that is popular and the different features available to you.Try to Interact with other users by liking and commenting on their videos can help you build a following and gain more exposure for your own content.TikTok is meant to be a fun and lighthearted app. Don’t take it too seriously and enjoy the creative process.However, no matter what the purpose of use is, everyone should be concerned about staying safe. Remember to always be aware of your privacy and security settings on the app. Don’t share personal information and report any inappropriate behavior.

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